JoAnn Rooney
JoAnn Rooney

JoAnn Rooney

Branch Manager | NMLS# 150917 Apply Now Returning Applicant Contact


With over two decades of experience in the residential mortgage industry, JoAnn Rooney has helped hundreds of homeowners purchase and refinance their homes. Based in Palm Harbor Fl, JoAnn Rooney is the branch manager and Senior Loan Officer for award-winning mortgage lender NFM Lending. Representing NFM Lending, JoAnn is backed by in-house processing, underwriting, funding, and closing departments to streamline communications and the overall loan process. With a focus on customer service, JoAnn Rooney has built her business throughout Florida with the help of her satisfied clients, realtors and business partnerships. The JoAnn Rooney Team of NFM Lending excel at exceeding expectations, communication and customer satisfaction. JoAnn's team is known for closing loans professionally and on time.

JoAnn Rooney was appointed to the Florida Real Estate Board by Governor Rick Scott in 2018. She also earned her RCS-D designation for Divorce This House, a program designed to help divorce attorneys and mediators help their clients make better decisions by offering Pre-Divorce Mortgage Consultation before litigation or mediation.

JoAnn Rooney has been a president and member of the Dunedin North Rotary Club for thirteen years.

In her spare time JoAnn enjoys Pilates, swimming, cooking and spending time with her husband and two children in Pinellas county.


Looking to purchase a home in Florida?

Call 727-938-9007 to get pre-qualified or with any of your mortgage questions. For immediate service call or text me at 727-515-5123!



Dec 2018

Reviewed by DONNA A, Treasure Island, FL

"Joann Rooney and her team make the mortgage and refi process a breeze. She finds the best rates, and everything is handled smoothly and professionally. She even had the closing agent come to us for the final signing! Trusted, and a pleasure, I give them the highest recommendation possible. "


Dec 2018

Reviewed by CHRISTINE S, Crystal Beach, FL

"I cannot say enough wonderful things about JoAnn, Brittany and their team. The level of professionalism far exceeded my expectations. They worked efficiently, communicated openly throughout the lending process, and made, what often times is stressful, a smooth and flawless lending journey. If you are in need of a mortgage lender, look no further!! I guarantee you will be happy and satisfied with JoAnn Rooney and her team."


Nov 2018

Reviewed by DONNA L, Safety Harbor, FL

"JoAnn and her team are over the top in customer service! All through the loan process the communication was constant and timely. Brittany was fantastic and very helpful! As a Realtor, I hear stories about the mortgage process being difficult and stressful but I assure you that working with JoAnn and her team at NFM Lending the mortgage process is nothing but smooth and stress free! I highly recommend JoAnn Rooney!"


Oct 2018

Reviewed by BERNARD J, Palm Harbor, FL

"The whole staff gave excellent service. "


Sep 2018

Reviewed by JOANNE P, Palm Harbor, FL

"Very prompt & thorough in responding and facilitating my loan"


Sep 2018

Reviewed by SARAYL L, Tarpon Springs, FL

"My experience was great. Whenever I had questions or concerns I was contacted immediately. We discussed the concern and it was resolved. I so loved that is NFM is a one stop shop. All of you're loan needs are taken care oc in one place. I was able to close on my new home sooner. Awesome teamwork!"

Loan Tools

Here are some useful links to get you started in the loan process.


Team Stapleton NFM Lending

NFM Lending opens new branch in St. Petersburg, FL

LINTHICUM, MD, December 7, 2018 — NFM Lending is pleased to announce the opening of a new branch in St. Petersburg, Florida. The branch is located at 3035 5th Avenue North, St. Petersburg, FL 33713, and will be led by Branch Managers, Steve and Amanda Stapleton. The NFM Lending branch will focu…
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6 Important Home Features for Hosting

Do you love entertaining your friends and family and want to be the go-to host for holidays, dinners, and other gatherings? Not every home is fit to do so. If you’re searching for a new home or want to redecorate or renovate, keep in mind these 6 important home features for hosting. Entry Way T…
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Cliff Hageman

NFM Lending salutes Cliff Hageman

LINTHICUM, MD, December 3, 2018— NFM Lending is pleased to honor Specialist Cliff Hageman as the NFM Salute for December 2018. SPC Cliff Hageman joined the army just a few months after his high school graduation in 1988, serving until 1992. His military occupation specialty (MOS) was an 88M, or…
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Baltimore Sun Top Work Place 2018

NFM Lending named a Top Work Place for Seventh Straight Year

LINTHICUM, MD, December 1, 2018— NFM Lending is proud to announce that it was named a Top Work Place in the Baltimore area by The Baltimore Sun. This is the seventh consecutive year that NFM Lending has received this honor. Each year, The Baltimore Sun distributes a survey to employees of Balti…
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Contact Me

JoAnn Rooney

JoAnn Rooney

Branch Manager


State NMLS:
FL: LO2152


Toll Free:



3003 Alt 19 Suite B, Palm Harbor, FL 34683

Ready to get started or have any loan questions? Contact me at 727-938-9007x2224 or or submit the form below and I will call you.

Contact Me

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