JoAnn Rooney
JoAnn Rooney

JoAnn Rooney

Branch Manager | NMLS# 150917 Apply Now Upload Docs Returning Applicant Contact


With over two decades of experience in the residential mortgage industry, JoAnn Rooney has helped hundreds of homeowners purchase and refinance their homes. Based in Palm Harbor Fl, JoAnn Rooney is the branch manager and Senior Loan Officer for award-winning mortgage lender NFM Lending. Representing NFM Lending, JoAnn is backed by in-house processing, underwriting, funding, and closing departments to streamline communications and the overall loan process. With a focus on customer service, JoAnn Rooney has built her business throughout Florida with the help of her satisfied clients, realtors and business partnerships. The JoAnn Rooney Team of NFM Lending excel at exceeding expectations, communication and customer satisfaction. JoAnn's team is known for closing loans professionally and on time.

JoAnn Rooney was appointed to the Florida Real Estate Board by Governor Rick Scott in 2018. She also earned her RCS-D designation for Divorce This House, a program designed to help divorce attorneys and mediators help their clients make better decisions by offering Pre-Divorce Mortgage Consultation before litigation or mediation.

JoAnn Rooney has been a president and member of the Dunedin North Rotary Club for thirteen years.

In her spare time JoAnn enjoys Pilates, swimming, cooking and spending time with her husband and two children in Pinellas county.

My Videos


Looking to purchase a home in Florida?

Call 727-938-9007 to get pre-qualified or with any of your mortgage questions. For immediate service call or text me at 727-515-5123!



Mar 2020

Reviewed by Daniel W, St Petersburg, FL

"Every employee was extremely responsive and friendly throughout the whole process. Any time there was a problem that came up or there was an issue out of the ordinary the whole team was on top of it and fixed it ASAP. Entire team has a pleasant and had upbeat attitude and treated us with a genuine, caring attitude."


Mar 2020

Reviewed by Roberto A, Hudson, FL

"It was great working with them polite and got my closing done in less than a month "


Mar 2020

Reviewed by Kenneth B, Fort Myers, FL

"JoAnn and Brittany were the best, couldn't have asked for anyone better! JoAnn was always available via phone anytime we needed her. We would highly recommend NFM Lending to anyone and will use them again."


Feb 2020

Reviewed by Stephen D, Palm Harbor, FL

"Joann Rooney was able to do the impossible. She is an expert with FHA loans. Joann and her staff are the best. They were able to get our loan approved quickly when another company said it couldn't be done. They are outstanding! "


Jan 2020

Reviewed by Robert B, Palm Harbor, FL

"Joann and her team kept us up to date every step of the way. They went above and beyond to make sure all the information was gathered in a timely fashion. "


Jan 2020

Reviewed by Scott A, Tarpon Springs, FL

"Quick and timely communication especially with regards to any deadlines and important documents. Her assistant, Brittany, is amazing! This is a solid group of professionals who devote time and energy for their clients that exceed expectations. It was a pleasure working with them!"

Loan Tools

Here are some useful links to get you started in the loan process.


Scotsman Guide Top Originators 2019

NFM Lending Loan Originators named Scotsman Guide Top Originators 2019

LINTHICUM, MD, April 2, 2020 — NFM Lending and its family of companies, including Main Street Home Loans, Bluprint Home Loans, and Freedmont Mortgage Group, are proud to announce 38 of its loan originators have been ranked on the Scotsman Guide Top Originators 2019 list, with three receiving …
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Jeremy Haynes

NFM Lending salutes Jeremy Haynes

LINTHICUM, MD, April 1, 2020— NFM Lending is pleased to honor (Ret.) Major Jeremy Haynes as the NFM Salute for April 2020. Haynes, a native of Albany, Georgia, vowed to serve his country after watching the horrific events of September 11th, 2001 in his high school JROTC classroom. In 2004, he e…
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Get The Most Out Of Your Tax Refund

Note: This blog was originally published in March 2014 and has been updated. Not many people like filing their taxes, but there is a bright spot to completing all those forms: getting that sweet, sweet refund. You can use the money any way you’d like, but why not put it towards having a more f…
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Red Shoe Shuffle 2020

NFM Lending Sponsors 9th Annual Red Shoe Shuffle

LINTHICUM, MD, March 23, 2020—NFM Lending is proud to sponsor the Ronald McDonald House Charities Maryland’s (RMHCMD) 9th annual Red Shoe Shuffle 5k Run and Walk. The event will take place on Sunday, March 29, 2020. This will be the ninth year in a row that NFM Lending has sponsored and parti…
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Contact Me

JoAnn Rooney

JoAnn Rooney

Branch Manager


State NMLS:
FL: LO2152


Toll Free:



33920 U.S. Highway 19 N, Suite 150, Palm Harbor, FL 34684

Ready to get started or have any loan questions? Contact me at 727-938-9007x2224 or or submit the form below and I will call you.

Contact Me

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